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Published Date: 11/12/2014

Jaguar named Best British Luxury Brand

Jaguar has been honoured at the distinguished Walpole British Luxury Awards in London with the title of Best British Luxury Brand.

Walpole is an exclusive alliance of 160 British luxury brands that work together to boost the profile of British quality, design, craftsmanship, innovation and service across the globe.

Jaguar Land Rover was also nominated for the Corporate Social Responsibility award with Land Rover also nominated in the British Luxury Brand Overseas category.

Jeremey Hicks, Jaguar Land Rover UK Managing Director accepted the award from celebrity host Jodie Kidd and Walpole CEO Michelle Emmerson and was delighted with the award, “It is a huge statement for Jaguar to be named the Best British Luxury Brand this evening, particularly among such esteemed competition”

Adding, “It is richly deserved recognition of the efforts my colleagues in design, engineering, manufacturing and marketing have made to develop Jaguar into such a prestigious British brand in recent years.”

Michelle Emmerson, CEO at Walpole said, “Walpole's judges were delighted to recognise Jaguar as Best British Luxury Brand; a company which embodies so much of what British luxury stands for”.

Adding, “Jaguar combines extraordinary performance and design, and last year demonstrated the global appeal of their automotive excellence by reporting their strongest year to date, which in turn supports nearly 32,000 jobs in the UK alone. A simply stunning success story within the British luxury industry."

A panel of experienced judges decided Jaguar was deserving of the award including Jonathon Akeroyd, CEO and President of Alexander McQueen; Meribeth Parker, Group Publishing Director at Harper’s Bazaar/Hearst Magazines UK; Lucia Van der Post, Luxury Commentator; Michael Ward, Managing Director of Harrods and Walpole Board Director; and Peter York, SRU Limited.

Founded in 1990 by premier British companies including British Airways, the Financial Times and The Savoy Group, Walpole takes its name from Sir Robert Walpole (1676-17445) – a well-known commercial minister and arts patron.

Walpole and its members represent an industry predicted to worth some £12.2 billion by the year 2017 – a major creator of jobs in the UK and significant contributor to the UK economy.

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